Asia E-commerce Workshop 25-3-2025 Barcelona

Asia E-commerce Workshop

Barcelona - 25th March - 2015

 

 

Casa Asia will organize the “Asia E-commerce Workshop” on 25th March in the city of Barcelona and in the framework of the E-show Barcelona Fair.

 

This meeting will analyze the business opportunities that the impressive growth of the e-commerce sector in China offers to the Spanish companies, the key points to successfully position the western brandnames in the “Chinese e-generation minds”, the importance of the e-Marketing concept in China and, additionally, the strategies of the Chinese e-commerce platformstowards Europe. 

 

Programme

4.45 pm - Welcome Speech by:

Ramón Mª Moreno, Director General, Casa Asia

4.50 pm – Session: “E-marketing to China and E-commerce opportunities”

▪ Gonzalo Ibañez, CEO, KANLLI (Baidu Partner in Spain)

▪ Margaret Chen, Founder and President, CHINA SPAIN CLUB

▪ Julián Fernández. Sales Manager, MEDIAPRO Marketing

▪ Diego de Vicente, Chairman, MODALIA

▪ Marius Rossell. CEO, TRILOGI

Moderator: 

Manu Monasterio, Marketing to China Professor, Universidad Autónoma de Barcelona (UAB) and Youku Partner for the Spanish market

6.00 pm - Closing Event